Tag Archives: Ford Performance

Ford-Magna Partnership Targets Carbon Fiber Subframes

Ford-Magna Partnership

Automakers are constantly pushing the limits for performance and fuel economy by recreating and refining powertrains. Ford is one of the few automakers taking measures to improve fuel economy by dropping weight as well. The manufacturer recently partnered up with Magna to create new carbon fiber subframes.


No matter the make or model, odds are a vehicle’s subframe is primarily made of traditional metals; the new Ford-Magna partnership looks to change that. The pair have created what could very well become the next generation of automotive engineering.


New carbon fiber subframes could dramatically reduce the weight of a vehicle. A subframe made from carbon fiber cuts weight by around 34%, compared to a traditional subframe. The newest innovation is made of two molded pieces and four metal components. By comparison, a traditional subframe is made from 45 steel parts.


Surely a lightweight carbon fiber subframe is weak, right? Wrong. In fact, a carbon fiber subframe has passed all of Magna’s testing and is just as durable as a standard subframe. Ford and Magna have a history together when it comes to performance. Magna developed the Mustang Shelby Cobra GT500’s carbon fiber grille opening reinforcement, among other projects. A lighter subframe would lead to weight reduction, increased performance, and a rise in fuel efficiency.


We can’t wait to see the production results of the Ford-Magna partnership here at Nick Nicholas Ford!

2017 Ford Super Duty technology

Ford Super Duty Technology: State-of-the-Art Systems

Ford put the new Super Duty to the test by asking real-world customers what they appreciated most about the model, as well as what they would like to see more of. The answers came back, showing overwhelmingly that the new Super Duty technology was not only impressive, but customers can’t get enough of it.

According to Ford, the Ford Super Duty technology is truly advanced, especially when you opt for the Lariat, King Ranch, and Platinum trims. The all-new pickup features 20 class-exclusive technologies and features, as well as a number of performance systems to improve towing and hauling. Among the most popular features are Adaptive Steering, Trailer Reverse Guidance, Adaptive Cruise Control, and BLIS, among others.

“Technology innovation is proving to be a differentiator,” said John Rieger, Ford Super Duty consumer marketing manager. “Our 20 class-exclusive, driver-assist technologies help increase productivity and boost driver confidence − especially when serving Super Duty’s primary mission of towing long, heavy trailers.”

When properly equipped, the new Super Duty can tow up to 32,500 pounds and it has a payload capacity of 7,630 pounds. While the powertrain is certainly the source of raw performance, new technologies also help you drive with this heavy payload. For example, rearview cameras and cross-traffic alert are ideal for towing and hauling in tight situations. For a truly advanced pickup, check out the new Ford Super Duty lineup.

2017 Ford F-150 to Get New, Powerful Ford EcoBoost V6 Engine

Ford is an automaker known for putting powerful engines into powerful cars – such as the beloved Ford F-150 lineup. Now, one of their most popular engines is getting a huge upgrade.

Model Overview

The 2017 Ford F-150 will be fueled by the new Ford EcoBoost V6 engine. This truck is slated to be the best in its class and to even rival the strength of many diesel engines and V8 engines. It will also make the new Ford F-150 one of the most formidable trucks on the road.2017 Ford F-150 - Ford EcoBoost V6 Engine

The new engine also releases up to 470 lb-ft of torque. This is an improvement of 50 lb-ft over its predecessor – an enormous change from one model to the next. In addition, the F-series trucks are already best-selling vehicles, and this update just makes them greater!

Want to learn more about the upcoming 2017 Ford F-150 and all the new technology that Ford has in store? Visit us anytime at Nick Nicholas Ford for more information and new and used inventory!

2016 Ford C-Max - regenerative braking

How Regenerative Braking Works in Hybrid Cars

2016 Ford C-Max -  regenerative braking

Hybrid, plug-in hybrid, and electric vehicles have a nifty bit of technology called regenerative braking, which is a kind of braking system that charges electric motors when the brakes are engaged. How regenerative braking works is an interesting process that makes this feature an important part of what makes hybrids and EVs work.

In a normal braking system, the kinetic energy of your moving car and the energy produced when the brake pads rub against each other turns into heat when the brakes are engaged and dissipates, wasted. This is why cars get better gas mileage on the freeway than in the city.

However, in cars with regenerative braking, stop and go city traffic actually becomes an asset. This is because regenerative braking, rather than letting the kinetic energy turn to heat and leave, catches the kinetic energy and feeds it back into the battery to recharge it. This is especially important in PHEVs and EVs, since they need regenerative brakes to last longer on the road. For hybrids, it simply influences the amount of fuel used because less energy is wasted.

Ford Fusion Technology: Autonomous Vehicles Use LiDAR Sensor

2017 hybrid Ford Fusion technology

Ford Fusion Hybrid autonomous vehicle research has made many firsts in the automotive industry, and it’s not stopping any time soon. In new research, autonomous Ford Fusion vehicles have traveled along desert roads with no headlights, thanks to LiDAR sensor technology.

Ford tested their vehicle at Ford Arizona Proving Ground. The development shows that even without cameras, the Ford Fusion technology allows the car to navigate flawlessly around winding roads. It’s ideal to have radar, cameras, and LiDAR to navigate, but LiDAR can function all on its own.

“Thanks to LiDAR, the test cars aren’t relying on the sun shining, nor cameras detecting painted white lines on the asphalt,” said Jim McBride, Ford technical leader for autonomous vehicles. “In fact, LiDAR allows autonomous cars to drive just as well in the dark as they do in the light of day.”

LiDAR technology consists of high-resolution 3D maps, complete with information about the road, road markings, geography, topography and landmarks like signs, buildings, and trees. The vehicle then uses LiDAR pulses to pinpoint itself on the map in real time.

This year, Ford plans to triple its test fleet, bringing the total to 30 self-driving Ford Fusions.

Ford Focus RS Design Offers High-Performance Features

2016 Ford Focus RS

The new Ford Focus RS just rolled off the lines from the manufacturing plant in Saarlouis, Germany, a high-performance design that is pushing the boundaries of automotive design. The new Focus RS features a 350-horsepower powertrain, with a hatchback body style and a range of performance-oriented features.

According to Ford, the new RS is one of several models that feature high-performance design for the 2016 model year, alongside the F-150 Raptor and a new GT design. While the Focus remains one of the most popular cars on the market, Ford is looking to push the envelope when it comes to innovative designs.

“The arrival of Focus RS in the United States this spring adds to a potent hot hatch lineup. Ford’s Focus ST and Fiesta ST both have enjoyed critical acclaim and success. Sales of the Focus ST increased 9% last year while Fiesta ST saw a gain of 4%,” read a Ford press release.

The release of the Ford Focus RS is part of a larger goal by the brand to develop 12 high-performance designs by 2020. Features like the Performance All-Wheel Drive system and the Dynamic Torque Vectoring add speed, handling, and grip. The RS will also get selectable drive modes such as drift mode and launch control. We can’t wait to see the RS hit the US market sometime this spring.

Ford Performance Division Promises 12 New Hot Cars by 2020

Ford Performance Division Promises 12 New Hot Cars by 2020

Ford Performance Division Promises 12 New Hot Cars by 2020

Ford has made a major announcement, introducing its new Ford Performance division, which will coordinate global high-performance car development. This is exciting news for auto enthusiasts worldwide, as Ford takes a major step toward a future lineup of high-performance models.

According to foxnews.com, the division will be headed by former Mustang Chief Engineer Dave Pericak, and will bring the resources of Ford Racing, the Special Vehicle Team that’s behind the Shelby GT350 and F-150 Raptor, and Europe’s Team RS under the same umbrella. The team’s goal is to bring more products, more often to markets around the world.

The Ford Performance division promises to introduce 12 new models by 2020, with the first of them said to be on its way in the “not too distant future” according to Pericak (which we can’t help but hope means the 2015 Detroit Auto Show in January).

Vehicles that have been confirmed from Ford Performance include the Ford Focus RS, Fiesta ST, Focus ST, Shelby GT350 Mustang, and the F-150 Raptor.

Here at Nick Nicholas Ford, we want to know what you think. Will the Ford Performance Division knock our socks off? Tell us in the comments, and check back often for more information!